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Braman offers lucky customer a free skip barber race course

4 more customers offered package at 50% off
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The new Palm Beach International Raceway

New ownership and a total renovation of Moroso Motorsports Park
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PreOwned Sales are RED HOT


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Race Legend Derek Bell makes Braman Track Event Appearance

Braman customers that participated in the Bentley Supersport track event got a big surprise when it turned out the legendary race driver Derek Bell was one of the instructors.

The group took all-new Bentley Supersport through the paces and got to feel the extreme performance side of Bentley with the superstar.

Derek Bell took up racing in 1964 with Lotus Seven. He graduated to Formula 3 in the following year in a Lotus 31 and in 1966 switched to a Lotus 41 scoring his first victory at Goodwood. In 1967 he enjoyed seven wins. He entered Formula 2 in a privateer Brabham BT23C fielded by his stepfather's Church Farm Racing team and had several promising performances, which caught Ferrari's eye and made his Grand Prix debut at Monza. In 1969 he raced at Silverstone with Ferrari and also raced the four-wheel-drive McLaren M9A in its only race in the British Grand Prix.

Bell was one of many drivers to take part in the filming of Le Mans (1970) starring Steve McQueen. Bell had a lucky escape during the making of the film. The Ferrari 512 he was driving suddenly caught fire whilst getting into position for a take. He managed to get out of the car just before it was engulfed in flames and suffered minor burns. The car was badly damaged but later rebuilt.

Bell was also a runner in the 1970 European Formula 2 Championship driving a March. In 1972 he got the drive in the Tecno F1 team, along with Nanni Galli. He won two World Sportscar Championship titles (1985-86), in the 24 Hours of Daytona  (1986-87 and 1989) and five victories but also built a strongat Le Mans (in 1975, 1981, 1982, 1986 and 1987),
 





 






 
 mostly teamed with Jacky Ickx in one of the Porsche 936 and Porsche 956/Porsche 962 models. Ickx/Bell is nowadays considered as one of the most famous pairings in motorsport history. Bell was awarded the MBE in 1986 for services to motorsport.

Bell was hired to consult for the Bentley team in 2001, helping them to win Le Mans two years later. He now splits his time between the United States and Bognor Regis, and commentates on Formula One races which he has done for and drives in historic events, as well as performing an ambassadorial role for Porsche.


BRAMAN CONTINUES TO OUT PERFORM PROJECTIONS
Norman Braman honors Exec staff at Luncheon

If posting two straight months of double-digit sales gains is any indication of economic conditions, then Braman Palm Beach declares that a turnaround is here.

Braman Palm Beach's dealerships scored a great September and October over last year with pre-owned sales blowing past an all time Braman sales record set in 2005.

"Attributing greatly to this performance is our on-going company strategy" stated Vince Cerone, Braman's General Manager and COO when asked the secrets to Braman's success. "We felt very early on that retreating from massive advertising expenditures and instead re-deploying our resources towards our existing customers would not only achieve retention, but conquest sales through word of mouth and referrals" Cerone continued.


Vince Cerone, General Manager & COO (left) and Norman Braman, President of Braman Management (right) during Executive staff lunch.

And what a success this has been. CSI (customer satisfaction index ratings scored by the manufacturers) for Braman dealerships are at an all-time high. In Service Departments, October set a record for the highest customer satisfaction scores across all our franchises. In particular, BMW CSI was at 99.0.

"We are delighted to have our website populated with a large number of customers who have expressed their complete satisfaction and loyalty to Braman Motorcars based on the experiences with our Service and Sales staff" stated Chris Huffman, Director of Service. "We appreciate their kind comments and the time they have taken to let us know how they feel about us".

Also, all Braman sales departments inaugurated a customer oriented training program over a year ago which has culminated into mandatory certification for all sales professionals prior to their ability to begin selling on any sale floor. This has created a more consumer friendly selling environment.

"The dedication and focus of our management staff and our employees has been tremendous during 2009 to pace ahead of our expectations" stated Norman Braman, President of Braman Management." My gratitude is extended for the way you have provided superior service to our clients is with you all" he continued.


Braman Motorcars Management Staff at recent November lunch.

And of course, Braman's exhaustive social calendar has been the buzz of South Florida with numerous events designed to attract and keep Braman client relationships blooming at a variety of different venues, such as; fashion shows, new model introductions, race track events, Equestrian and Polo competitions, community service, golf tournaments barbecues and so much more.

The newly launched Braman Business Network has assisted local businesses with access to Braman customers by promoting inter-customer relationships. The concept is designed to help generate revenue for our customers that own businesses while getting special deals for our non-business owner customers. The Network is free for Braman customers.

"We want to make it absolutely unthinkable for any existing client to venture elsewhere for any brand car we sell" continued Cerone. "We shall not only continue to do this, but expand where we feel our customers will benefit most from our resources" he concluded.


A Passion for Cars, MINI's and Braman
Brian Mathews takes delivery of number 65

West Palm Beach -October 31, 2009. Brian Mathews has been a loyal Braman client in Palm Beach for a long time now. This past Saturday marked Brian's 65th car with their salesman of choice - Darren Lazar. 

"From the very first car purchase at Braman to this one being the 65th, it has always been like a family oriented experience," states Mathews. "Daren always goes above and beyond for us" Mathews continued.


Braman's Darren Lazar (left) and Steve Grossman (right) congratulate Brian Mathews (center)

Among the collection of purchases is a wide variety like the BMW X5, Porsche Boxster S, BMW Z4, Audi TT, and many many more.  The legendary 65th purchase was made even more special as it is the 50th edition Mini Cooper S Mayfair Edition in the delectable color of Hot Chocolate. 

Some of you might wonder where the naming convention came from, the 50th Mayfair was named after a famous borough of London. As MINI states, "Both in their design and their features the MINI 50th Mayfair and the MINI 50th Camden stand out clearly from the current, "regular" production models. Numerous features helping to make these two cars truly unmistakable are indeed reserved to these individual anniversary models, making each version truly unique in its own right.


The Camden (left) Clubman and the Mayfair (right) Cooper S celebrate MINI's 50th Jubilee celebration. Both limited and very special edition cars.

From the special body paintwork through the jubilee placard in the front grille and all in between underlines the exclusivity of these special models which are available only for a limited time period.

"This car is so very unique and the lounge leather option is very comfortable, probably one of the most comfortable seating of any car I've owned." Mathews said. With MINI, I like the idea that you get big performance, exciting thrills, super handling and comfort all in a compact design. And, it's so much fun" Mathews concluded.

"Even with Darren going above and beyond, the entire management staff led by Steve (Director of Sales Steve Grossman) gives the fuel to the Braman engine that makes my experience so satisfying time and time again." concluded Brian Mathews.  Congratulations Brian!

Braman Heats Up Palm Beach International Raceway at Power Fest

During Friday through Sunday's October 16th weekend, Braman Motorcars was at the Palm Beach International Raceway for Power Fest along with many of the fastest cars in Southern Florida, including two Jet Race Cars. 

Braman brought an array of super luxury and performance cars including the Audi A5, John Cooper Works Mini, Porsche Cayenne S Transsyberia, BMW M5, and the over the top M6. 



Spectators of all ages gathered around the different types of cars that were displayed at the Braman exhibit. With an enormous amount of spectators, the crowd gravitated to the BMW M6 which undeniably stole the show. Onlookers marveled at it's muscular bad-boy body and the paddle shifting capabilities and its V10 engine. 

The overwhelming support for Braman's vehicles continued throughout the weekend with spectators stopping in the tent for refreshments and a glimpse of the Panamera video display. 

Blackberry's and iPhones ...
Here we come!
Braman sites now compatible with small devices
 
      Technology is moving fast and Braman websites are keeping up.
     Now, when you need to access Braman sites of Audi, BMW, Porsche, Luxury Preowned or the main Motorcars site, it will be formatted for your iPhone or Blackberry.
     Now, you can easily access all of our inventory, complete with 32 pictures of each car, brochure and specs.
     You can also contact service, parts and get directions.
     So, go ahead and try it. Go to www.bramanmotorcars.com for easy browsing in the new mobile site format.
  

 Have a business? Put it on our popular websites
Braman helps businesses with marketing power of four websites

It's called the Braman Business Network.

To explain it simply, Braman will supply the power of all it's corporate websites and help market small business clients of all franchises; Audi, Bentley, BMW, MINI, Porsche and Rolls Royce. This will be accomplished by placing an icon on all of our websites which will lead to the Business Network Page. There, your business will be placed in a category, such as Attorney, Physician, Bakery, etc. 

When a visitor clicks the category, a listing of your business will come up and will be linked to your website. You don't have a website you say? Well, then we will provide a web presence with your vital contact information for you on our servers. You can even have a picture and description of your business on the page.

There will even be opportunities for a business to provide a special incentive or offers to Braman customers to visit and procure services from their business.

The cost? ZERO. Any client with a currently licensed automobile purchased from Braman that continues to service at any Braman Motorcars facility is eligible for this complimentary service.

This service is beginning during the month of August, so stay tuned as we gear up our marketing engine to assist you!